More inclusive language starts here.
JADE checks your text for language that may exclude people: gendered, ableist, ageist, or otherwise exclusionary, and suggests fairer alternatives.
Check your textWhat JADE looks for
Gendered Language
Words and phrases that assume or reinforce binary gender, discouraging women and non-binary people from applying.
Ableist Language
Terms that assume a specific physical or cognitive ability, making roles feel inaccessible to disabled candidates.
Ageist Language
Phrases that signal a preference for a particular age group, putting off experienced or early-career candidates.
Exclusionary Language
Broader wording that creates unnecessary barriers or implies certain groups are less welcome, regardless of intent.
How it works
Paste your text
Drop in a job description, email, policy document, or any text you want to review. Upload a Word or PDF file if you prefer.
Read your report
JADE highlights every flagged term in context, explains why it matters, and gives you an inclusion score alongside benchmarks.
Make it better
Use the suggested alternatives to revise your text and re-check, until your language is as inclusive as it can be.
JADE started as a spreadsheet of publishing industry job descriptions that I was curious about how gendered the language in them was, and how that linked to the salaries being offered, and the demographics of who worked in publishing. It grew to include ableist language, ageist language, and a variety of exclusionary words and terms that can be flagged and changed.
A study by Salwender and Stahlberg (2024), for instance, find hints that women want qualification fit for a role more than men, but that they do need to feel prepared to apply. This, they find, creates a "higher psychological hurdle being present for women compared to men as women have to overcome their higher desire for preparedness to make the decision on whether to apply for a job".
There is a power dynamic that exists between employers/applicants and writers/gatekeepers, and the dynamic is mediated by the what the platforms we use (from social to job boards to AI sifters) allows.
Based on the job database I had created and the findings that quite a lot of publishing jobs were gendered feminine (and that those that paid more were gendered masculine), I wanted to create a tool that people could use to check their own job descriptions for inclusive language. And, JADE has since expanded to check any text for exclusionary language.
Start checking your language today.
It takes less than a minute.